Blog 11 - Case Study 2: Emil Nava
Career:
Emil Nava began his career as a runner for film production companies, and more specifically Blink Productions. He now has advanced so much in his field that he is a freelance music video producer and director for OB Management.
While he was working as a runner he graduated to assistant director to the film companies that he was previously a runner for, this way he would get to manage the video shoots and express some of his creative ideas to the audience and the director. He signed himself up to Academy who are known as the biggest music video production company in his area and a major step up for him and his career.
He now works mainly for Pulse.
His Music Videos:
Emil's first production of a music video was for that of Kid British's song Our House,
it had a measly budget of £20,000 and was filmed in Manchester with a cast of mainly local audiences and performers. This was filmed all in one day, with the editing done over the course of the next 2 or 3 days.
it had a measly budget of £20,000 and was filmed in Manchester with a cast of mainly local audiences and performers. This was filmed all in one day, with the editing done over the course of the next 2 or 3 days.
Emil has become on of the most respected and well known music video producers and directors of this century and because of this he has remained frequently and consistently busy throughout his production career. His busiest year has been when he produced 24 music videos in one year!
sometimes he would have a budget as low as £5000 - £10,000! but on the other hand he has also had some unbelievable budgets to work with that would soar as high as £160,000!
He has produced with many very well known names throughout his career, from the likes of Ed Sheeran to Jessie J to Emili Sande. For example he was the one who created the idea behind Ed Sheerans "Lego House" video.
He has also produced some other Ed Sheeran songs such as the very well known hit by him called "You Need Me". Emil Nava has some famous characteristics that he uses frequently in a lot of his videos and in fact almost every video he has produced contains these characteristics at last once and most of the time more that than throughout the course of the video. One of these characteristics are his repetitive use of extreme close ups. Emil also advice's that you do not shoot a hole video or even a large portion of the video in a mid or long shot range. An example of this is Tom Odell's "Another Love"
Another video produced by Mr. Emil Nava was that of Jessie J's "Price Tag" this video practically created Jessie J's bubbly attitude and unique style about her, this includes her hair style, dress sense, colour scheme and everything else that makes Jessie J appeal to her audience with her branding, this video was her first video she ever made and produced, it created and nurtured her image in an amazing and clear way. This displays just how good Emil Nava is and why he is treasured in what he does and used by the most high end musicians to produce their video.

Thoughtful points made. well done.
ReplyDeleteMr Williamson