Evaluation Question 4

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Evaluation Question 3

Evaluation Question 3 - What have you learned from your audience feedback?

Evaluation Question 2

Evaluation Question 1

OUR FINISHED MUSIC VIDEO PROJECT!!!!

Finished Magazine Advert

This is our finished magazine advert for our A2 media project. In order for the photo to fit onto blogger we had to reduce the photos size and quality but a bit. 

Digipak (Finished Panels)

Final Audience Feedback (voice recording on the video with pictures)

This is the video we made to go along with the voice track we recorded when asking people the 7  question on our audience feedback list that we made. This has helped us to gain an amazing understanding of our final coursework and what we did well compared to what was not so great and more importantly what we would do differently if we were to do something like this again.

the 7 questions were:

• What did you like about our music video?
• On a scale of 1-10, how effective is the pace of editing compared to the beat of the song?
• How effective is our use of costumes in the music video?
• How could we have improved our music video?
• Who do you think the target audience is for our music video?
• Do you think the combination of the music video, magazine advert and digipak presents our band with a unique image?
• If you saw the magazine advert and digipak together, would you think that they are for the same album and artist?

What we learned from this;

From carrying out this audience feedback we have learned a lot of useful information that we can use in the future. Such as:

• The digipak should stay black and white
• the editing was done very very well, every new scene falls dead on the beat of the song perfectly. 
• we portrayed the "fun montage" theme very well throughout the video
• the pace of editing was done very well in comparison to the beat of the song. 
• our costumes contained a lot of creativity, although we did make some continuity errors in terms of alex's wardrobe in some scenes. 
• to improve our music video we should focus more on mise-en-scene
• we should of used more locations
• we did very well at defining who our target audience were. 
• The digipak, magazine advert and music video are blended together very well, they all relate closely and from this it is easy to tell that they are all for the same band. 

Final Digipak Decision

We have finished the entire of our digipak, however we cannot decide whether we would like the digipak to be entirely black and white or partially black and white with the inside cover in colour. We have put both results on this blog, with the colour one being the first picture and the black and white one being the second picture. We plan to listen to audience feedback to help us to decide which one we should use as our final project. 

What I Did on the Digipak Today

Today i decided to restart what we had on the back panel completely, as i was not happy with it and felt it could look a lot better than it did at that point in time. I started therefore completely from scratch. One of the main things i did differently this time around that made it easier to make as well as look tidier was that i added on the background border first as oppose to doing it last. This meant there was no guess work as to were the pictures would fit in. I also completely scraped the idea of making two of the photos negative and instead imputed a lot of different more detailed photo editing, Such as HDR shadowing, contrast, brightness, exposure etc. The result was a lot better. Lastly, after imputing all the generic items that are on the back of album covers, such as barcodes, copyright marks etc. I was incredibly pleased with how professional it looked. Then all that was left was to make up the tracklist and then we were done.

HOW THE BACK LOOKED BEFORE:

HOW IT LOOK NOW: 

Album Art Excercise

For this exercise we were required to select different details of a piece of album art by randomly selecting links from wikipedia and quote pages, this would gives us the random result of what our band name, album name and image would be and from this we are required to produce a rough album cover using photoshop to prepare us for the digipak creation.

The band name i received was:

Jean-Baptiste Berthelin

The album name would be:I intend to write it.

\And this is the image i was given to use:

After a lot of photo editing, colour correction, contrast adjustments, Colour highlights, shadow highlights, and HDR toning etc. I ended up with an image that i was proud to say looked a lot better than its original. Once i arrived with this image i used DaFont to find a suitable font for my ablum name that i wanted on the cover. I arrived with this. 

I then used this font on the photo, positioned the text where i liked it and made suitable adjustments to the strength and boldness of the font.
Finally i arrived with my finished photo from this exercise:

Constructing The Digipak

The first panel of the digipak that we decided to work on is the back panel. For this we mimicked the 4 panel idea we retrieved from "No Doubts" album cover, but with the back of our heads for the back of the digipak.
I spent a long time trying to organise the colour correction and other editing techniques that would make the images look better as they began looking too bland for the digipaks theme.

This idea then evolved into something along the lines of this, we aded a rather thick border so as to match that of the front of the digipak which contains the same border but for the title of the album and band.







However this idea was later scrapped as we believe that we could do a better job of not only arranging the images better but, if we did the boarded first rather than last, it would make the image a lot easier to organise and therefore it would look a lot better as a final result.

This is the finished product of the back panel. the final changes that we decided to add to it because as you recall we were not happy with the last back panel. Were that we made the border the same size as that on the front panel, removed the inverted colours on me and alex, and put in more detailed photo editing, such as contrast, hdr shadowing etc.
All of this along with the added barcode and copyright standards make it look incredibly professional and for this reason we are very proud of it.

We then went on to producing the front of the digipak. Bearing in mind the idea from the "No Doubt" album cover that we are trying to re-create in our own style. We went on to edit the photos in this panel further to make them more distinguished as well as we also added the thick border that we were attempting on the back panel but this time with the band and album name across the border. Causing the finished front panel to look like this.

The last panel that we have been working on is the three inside panels. For these panels we had the idea to join them with images of the band and general montage scenes that are depicted throughout the course of the music video. We joined these photos up with borders and different spaces between the images, causing a shifty collage effect. We also edited the photos a great deal as we did not want them to be completely black and white but also agreed that full on colour did not look as great. As a result of this we spent a long time messing around with colour correction and HDR and contrast settings to end with this result of the finished inside panels. 

Blog 15: Digipak and Magazine Advert

Blog 15: Digipak and Magazine Advert

A digiak typically consist of a folder like paper/cardboard pattern of which folds from separate panels to the CD case for your artists album. This would also include one or more plastic trays that can be capable of actually holding the CD in place while the rest of the digipak space would be used on general design and the presentation of other information. This is a better solution of a CD holder than the standard plastic hinged flip out case. 

A digipak would include: 

1. Photographs/ Pictures of the artist or band that have made the album. 
2. A trick list including the song writing credits 
3. A disc impression panel where the disc would go on the digipak
4. An information section on the band or other musicians if they were used in the recording process
5. Barcode, QR, and logo of the record company
6.  And possibly other references to other work/ albums that the artist or band has done before this. 

Here Are Some Examples of Digipak Covers and What I Think of Them:

• Very bright background color, eye catching.

• Text used is reflective of old school electronics, computers, technical, very retro.

• Cartoon style drawing, unique, trendy, different to other album covers.

• very bright colors used throughout the cover, eye catching and very happy looking. 

• School theme, relate-able 

• Very weird, unexpected, quirky, original

• formal appearance, suit, tie

• deer head, doesn't make sense

• black and white filter, reflects sadness, bland, no vibrant colors or emotions. 

• Text is messy and hard to read

Today We Finished Our Media Project

Today we finished the entirety of the editing for our music video and are now officially happy with everything in the video and can confidently say that we are proud of it and see no more issues with it that e need to change/correct.

Blog 14 - Micheal Jackson

Blog 14 - Micheal Jackson

Micheal Jackson was named as the "King of Pop" throughout his amazing influential style and long living career in the pop music industry, his groundbreaking pop songs lead the way for future pop songs and future pop music videos as he was the first to even use the tactics that we know are used so widely in pop videos in today's time.

This was Micheal Jackson's first major hit as a pop star, although at this time he wasn't known as Micheal Jackson he was known as part of the group he was in with his 4 brothers known as "The Jackson 5". This hit was the first major pop music video ever made and has most of the characteristics within the video that we would normally see today. For example the frequent dance routines throughout the music video whilst the members of the band are singing the song. Micheal jacksons music career did nothing but skyrocket to success from this video. 

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The next major hit to add to Micheal Jackson's long and successful career was that of the widely viewed Billie Jean. This pop video was seen as Micheal Jackson's first major hit as a solo artist without him being a part of the Jackson 5 with his 4 brothers. This was also his first pop video that followed its own specific storyline instead of just endless dance routines and lip syncing. By this point in time Micheal Jackson was well on the path to being considered the most popular pop artist of this time. 

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The next big video that Micheal Jackson produced was that of "Beat It" this pop video was massivly influential in many ways. it was one of the first ever pop videos to have that much of a well thought out group choreography scene throughout the last part of the video. This adds to good-wins pop video features for the frequent choreographed dance scenes. This video is also very popular because of the well throughout synopsis running through the video with the turf war and the gang violence breaking into dance in the middle of the street. 

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This music video is easily considered the most famous music video of all time selling almost 9 million tapes in the form of VHS's and thus earning the Guineas world record for the highest grossing pop video. This was the first video to include this much detail of elaborate choreography with an extensive use of costumes and dialogue. the main version of the thriller music video runs 14 minutes long, however MTV shortens this down into a 4 minute music video for the viewers with the only scenes included being the natural and stereotypical pop video scenes such as the dance scenes and singing parts. This music video costs half a million dollars to make, making it easily one of the most expensive pop videos to produce at this time. The very well known "Thriller" dance move that is showcased many times throughout this video has become one of the music well known dance moves ever made and almost everyone who knows the song or doesn't knows about this particular move. 

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Leading up to this video there was many rumors of Micheal Jackson getting plastic surgery and trying to bleach his skin to make him  practically white. This meant the lead up to the release of this video was widely anticipated not just because of the fans wanting to see his new material so badly but also because people wanted to see what he officially looked like after this supposed changes that the media have carried on publicizing. This video was aired on the massive British TV channel known as BBC at midnight of its release, this proves just how popular Micheal Jackson has become up to this point. 

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Because of the rumors of Micheal Jackson trying to change his skin colour throughout the past few years he had lost quite a few fans out of his black fan-base and as an attempt to earn them back he released this video, in hopes to shun all the accusations saying that he is racist or not proud of his born skin colour. This was also use to try and resurrect his career in general as up to this point there was many many accusations of him being quite strange as well as a child abuser/pedophile. And for this reason he released this video and song in hopes to earn back all of the fans that he had potentially lost through all these media outbursts and targeting's. 

Media Music Video Rough Cut

This is the result of what our music video was looking like a few months ago when we were still quite a while away from finishing the project. As a result of this there are scenes missing, deleted scenes that we needed to take out still present, and even scenes that were altered altered or re done are still in this video. It is an excellent example of everything we did to further improve the project from this point.